According to Custom Market Insights (CMI), The Global Plus Size Clothing Market Size was valued at USD 250.56 million in 2021 and is forecast to reach USD 685.87 million by the end of 2030 at a CAGR of approximately 5.9% during the forecast period 2022-2030.
Larger-size apparel designed expressly for gigantic women is referred to as plus-size women’s clothing. For a variety of body types, plus-size apparel is advised. Sizes can differ from nation to country ((US) 12/(UK) 16), etc. Alternative terms for plus size are now being used by businesses, also including super sizes, extended sizes, and curvaceous, which effectively attracts clients because it sounds less unpleasant than plus size or oversize.
Browse the full “Plus Size Clothing Market Size, Trends and Insights By Type (Casual Wear, Formal Wear, Sportswear, Others), By Gender (Male, Female), By Age (Below 15, 16 to 59, 60 & above), By Size (1 XL, 2 XL, 3 XL, 4 XL, Above 4 XL), By Price Point (Economy, Mid-Range, Premium), and By Region – Global Industry Overview, Statistical Data, Competitive Analysis, Share, Outlook, and Forecast 2023–2032” report at https://www.custommarketinsights.com/report/plus-size-clothing-market/
Robust demand from overweight people
Larger-size apparel designed expressly for gigantic women is referred to as plus-size women’s clothing. For a variety of body types, plus-size apparel is advised. Sizes can differ from nation to country ((US) 12/(UK) 16), etc. Alternative terms for plus size are now being used by businesses, also including super sizes, extended sizes, and curvaceous, which effectively attracts clients because it sounds less unpleasant than plus size or oversize. A lot of attention has been paid to activist movements calling for the acceptance as well as mainstreaming of non-straight-A-size body types in retail settings. Plus-size models now have access to the runways as a result.
Dedicated plus-size companies like Eloquii, which Walmart just acquired, and conventional retailers like Forever 21, Torrid, and Hot Topic have expanded or added their plus-size departments/product lines. Plus-size influencers are also becoming more popular on Instagram. On the other side, the growing body confidence of huge women and the expanding plus size fashion trend encourages the use of larger clothing. Due to shifting design trends and a variety of plus-size clothing options, women are spending more money, which fuels demand in the plus-size women’s clothing market and its expansion.
High price and entry of competitors
Moreover, because most merchants cannot afford to carry sizes that suit everyone, plus-size clothing carries a high price tag, which restrains the market’s expansion. Additionally, plus-size clothes complicate the production process because larger sizes require more material, which raises the price of the clothing item. These elements limit the expansion of the plus-size clothes sector.
Increase in the production capacities of plus size clothing
Customers have been urged to embrace their image in oversized apparel by celebrities and the good perception of plus size clothing as a whole, which is fueling demand for plus size clothing over the forecast period. Additionally, a number of manufacturers are actively producing large clothing in response to the rising demand from young people who favor wearing big clothing. In order to address the need for plus-size apparel, designers and retailers have noticed a rise in sales of plus-size clothing and are concentrating on the introduction of new products. Consumer preferences have accelerated the industry’s overall expansion, generating profitable market prospects throughout the course of the projection period.
Higher-cost manufacturing process
Large investments are needed to produce plus-size clothing, and the producers must pay higher production costs and lower profit margins. Because they can’t precisely predict consumer preferences, this may prevent manufacturers from making plus-size clothes, which could limit the market’s global expansion for plus-size women’s clothing.
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Based on type, the segment is casual wear, formal wear, sportswear, and others.
The casual type segment dominated the market in 2021 and is expected to grow over the forecast period with a total market share of 32.23%. This is attributed to the growing adoption and acceptance of casual wear among people for social occasions has upsurged the demand. These factors are escalating the demand for plus size clothing during the forecast period.
The biggest obese population and highest spending on plus-size clothes are both found in the United States, which dominates the market. However, middle- and high-income households are consuming more calories on average per person. The region with the fastest projected CAGR for growth in Asia Pacific, where rising obesity rates among people are expected to continue in the years to come. The total market in the Asia Pacific region is expanding as a result of a growth in consumers or a rise in the demand for fashionable clothing.
- ASOS plc
- Adidas AG (Adidas)
- Forever21 Inc.
- Ralph Lauren
- H&M Hennes & Mauritz AB
- Hanesbrands Inc.
- FTF IP COMPANY, INC.
- Lucky Brand LLC
- Lauren Corporation
- Old Navy, LLC
- PUMA SE
- Nike, Inc.
- Torrid LLC
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